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Gaby Jeffs 1988

Course studied:
BA Hons Business Studies with Marketing (BABS)

Currently working as Video Producer and Director at her own company, Magneto Films

Gaby Jeffs

How did your course or lecturers inspire you?

I enjoyed the marketing side and psychology parts.

What did you do when you left Oxford Brookes?

I went to do a ski season in French Alps!  Then got a job in a marketing agency.  In 1992 I started working in broadcast TV first as an Editorial Assistant, then Researcher, Assistant Producer and then Producer Director.  I worked across Channel 4 (Big Breakfast for 2 years)  BBC1 (Holiday Programme) BBC2 (Community Programmes Unit) and ITV (LWT Factual)

Moved work into creating films for charities after having children and started Magneto films 5 years ago.

What success stories have you had?

I have worked with a wonderful range of people, charities and within the NHS telling real people's stories and making projects that matter. I've had a film shown at a reception at the House of Lords for Sickle Cell and Thalassaemia and won some awards.

IVCA Clarion Award 2012 Highly Commended for World's Biggest Coffee Morning DRTV ads for Macmillan

The Nursing Times Awards, 2011 Highly Commended for  Dads and Breastfeeding, Tameside NHS

IVCA Clarion Award 2010 Highly Commended for Daddy Cool, NCT

IVCA Highly Commended Award 2010, Real Stories DRTV ads for Cancer Research UK – this advert achieved the highest response of any to date for the charity.

IVCA Clarion Award 2009, best charity ad for Real Stories, Cancer Research UK

Ask About Medicines Award 2007  Positive Living for Terrence Higgins Trust 

How are you working/ partnering with Brookes currently?

I have made two fundraising films for Brookes to promote the CENDEP masters course

What are the benefits personally or commercially to working with Brookes?

It is a great feeling to have worked with Brookes after many years of not being in touch. There is a feeling of belonging and shared ownership.  It's great to be able to come back and to share the skills and knowledge you've achieved since you left.

What do you recommend to others who would like to help the university?

I would thoroughly recommend it, it is very good personally and professionally to help Brookes. They are a leading modern university and an amazing network.

How do you see the relationship with Brookes developing?

I would be very pleased to continue my relationship with Brookes – to make more films for different department and to work with students who are learning film production.