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Oxford Brookes builds its International Engagement

22 November 2016

Professor Linda King (Pro-Vice Chancellor Research & Global Partnerships) Alison Bond (External Relations Director) Professor Alison Honour (Associate Dean of Student Experience) and other colleagues pictured at Alumni Event in Malaysia


After a successful series of international events in Hong Kong, China and India, Oxford Brookes is now engaging alumni and prospective students in Singapore and Malaysia.

‘Singapore and Malaysia are two of our target markets for the international alumni strategy and we have more than 8,000 alumni based in those countries.’ said Martina Adamcikova, the International Project Officer.

International alumni networks form a key part of the engagement and recruitment strategy at Oxford Brookes.

Alison Bond, External Relations Director, explained:
Our alumni are our greatest ambassadors, travelling through and living in all areas of the world and spreading the word about what a great place Brookes is to study, make friends and experience a new culture.
It is very important that, when students are embarking on their studies, they understand that they have just become part of a lifelong community of fellow alumni and staff. The overseas networks help us to continue this sense of community, even if our alumni are thousands of miles away.’

Professor Linda King (Pro-Vice Chancellor Research & Global Partnerships) Alison Bond (External Relations Director) plus other colleagues are pictured at Alumni Event in Singapore

International alumni networks are also integral to our student experience. They support students at all stages - offering invaluable advice, acting as mentors to current students, supporting students financially through scholarships and bursaries, and providing a valuable source of experience as students move on from university and take their next important steps into work or further study.

We are currently in the process of setting up formal alumni committees in both countries. Alumnus Captain Mohit Batra, who is taking on a role of the Chapter Leader for Singapore commented:

‘It is wonderful that the Oxford Brookes Alumni Singapore Chapter will finally be taking a formal shape. As per estimate, there are about 3,400 alumni in Singapore and many have felt and expressed the need for an official alumni group. The recent event hosted by the University in Singapore on 14 November endorsed this need. We engaged in some fruitful discussion on the structure and activities of the Alumni group and it was encouraging that many of the members are keen to contribute to the planning and success of this group. We will form over the next couple of weeks the council for the Singapore Chapter and I feel honoured to take on the role of the Singapore Chapter Leader. We will continue to work closely with the University's Alumni office and we look forward to their next visit.’

Professor Linda King, Pro Vice-Chancellor for Research and Global Partnerships, who hosted both events said:
“We already benefit from a strong global reputation, as shown by Oxford Brookes recently being named one of the world’s most international universities by the Times Higher Education.
However, we also know that there is more we can do. In addition to growing our international student recruitment and global alumni network we are also putting a key focus on our international strategic partnerships. This includes the development of the University’s international outlook and in ensuring that we make a difference wherever we operate in the world.

Our new Research and Knowledge Exchange Strategy was also launched earlier this year. The three strategic objectives for this strategy are all closely linked with the University becoming increasingly internationalised. These include increasing our world-leading research, further collaboration - which includes global partnerships - and ensuring our research has even greater impact with our communities whether local, national or international.”